Macroeconomics
Macroeconomics is the
economics sub-field of study
that considers aggregate
behavior, and the study of
the sum of individual
economic decisions.
Macroeconomics can be used
to analyze how best to
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Exposure effect
Exposure effect is a
psychological artifact well
known to advertisers: people
express undue liking for
things merely because they
are familiar with them. This
effect has been nicknamed
the "familiarity breeds
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Competition
Competition is the act of
striving against another
force for the purpose of
achieving dominance or
attaining a reward or goal,
or out of a biological
imperative such as survival.
Competition is a term widely
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Experimental economics
Experimental economics is
the use of experimental
methods to evaluate
theoretical predictions of
economic behaviour. It uses
controlled,
scientifically-designed
experiments to test economic
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Browse Reference Articles
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Microeconomics
Microeconomics is one of the main fields of the social science of economics. It considers the behaviour of individual consumers, firms and industries. Microeconomics is a branch of economics that ... > more -
The Long Tail
The phrase The Long Tail describes certain business and economic models used by some larger Internet businesses. Products that are in low demand or have low sales volume can collectively make up a ... > more -
Attribution theory
Attribution theory is a field of social psychology, which was born out of the theoritical models of Fritz Heider, Harold Kelley, Edward E. Jones, and Lee Ross. Attribution theory is concerned with ... > more -
List of cognitive biases
Cognitive bias is distortion in the way we perceive reality. Many of these biases are often studied for how they affect business and economic decisions and how they affect scientific and experimental ... > more -
Cooperation
Cooperation or co-operation, refers to the practice of people or greater entities working in common with commonly agreed upon goals and possibly methods, instead of working separately in competition. ... > more -
Tipping point
The phrase tipping point or angle of repose is a sociological term that refers to that dramatic moment when something unique becomes common. The concept has been applied in many fields from economics ... > more -
Illusion of control
Illusion of control is the tendency for human beings to believe they can control or at least influence outcomes that they demonstrably have no influence over. The predominant paradigm in research on ... > more
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