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ShareIn his #1 bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us.
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In BLINK, he revolutionizes the way we understand the world within.
How do we make decisions--good and bad--and why are some people so much better at it than others? That's the question Malcolm Gladwell asks and answers in BLINK.
Drawing on cutting-edge neuroscience and psychology, examining case studies as diverse as speed dating, pop music, and the New Coke, Gladwell shows how the difference between good decision making and bad has nothing to do with how much information we can process quickly, but rather with the few particular details on which we focus.
BLINK displays all of the brilliance that has made Malcolm Gladwell's journalism so popular and his books such perennial bestsellers as it reveals how all of us can become better decision makers--in our homes, our offices, and in everyday life..
For more information about the title Blink: The Power of Thinking Without Thinking, read the full description at Amazon.com, or see the following related books:
Gut Feelings: The Intelligence of the Unconscious — An engaging explanation of the science behind Malcolm Gladwell's bestselling Blink Gerd Gigerenzer is one of the researchers of behavioral intuition ... > read more
Stumbling on Happiness — Do you know what makes you happy? Daniel Gilbert would bet that you think you do, but you are most likely wrong. In his witty and engaging new book, ... > read more
The Design of Everyday Things — With the many recent advances in technology, it seems, there has followed a diminution of quality. Electronic books have several advantages over ... > read more
Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart — Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis ... > read moreRecommend this page on Facebook, Twitter,
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