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How Doctors Think
On average, a physician will
interrupt a patient
describing her symptoms
within eighteen seconds. In
that short time, many
doctors decide on the likely
diagnosis and best
treatment. Often, decisions
... > full story
Einstein: His Life and Universe
As a scientist, Albert
Einstein is undoubtedly the
most epic among 20th-century
thinkers. Albert Einstein
as a man, however, has been
a much harder portrait to
paint, and what we know of
... > full story
Tarascon Pocket Pharmacopoeia, 2007 Classic Shirt-Pocket Edition
The Tarascon Pocket
Pharmacopoeia continues to
be the most popular and
most trusted portable drug
dosing reference available,
... > full story
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
The Internet has profoundly
changed the way people
communicate and interact
with each other. But it has
also changed the way
... > full story
Browse Bestsellers
1 to 10 of 254 books
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Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition
Usability design is one of the most important--yet often least attractive--tasks for a Web developer. In Don't Make Me Think, author Steve Krug lightens up the subject with good humor and excellent, ... > read more -
iPhone: The Missing Manual
As you'd expect of Apple, the iPhone is gorgeous. iPhone: The Missing Manual is a book as breathtaking as its subject. Teeming with high-quality color graphics, each custom designed page helps you ... > read more -
Wikinomics: How Mass Collaboration Changes Everything
In just the last few years, traditional collaboration—in a meeting room, a conference call, even a convention center—has been superseded by collaborations on an astronomical scale. ... > read more -
The Long Tail: Why the Future of Business is Selling Less of More
"The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass ... > read more -
The Craft of Research, 2nd edition (Chicago Guides to Writing, Editing, and Publishing)
Skillfully done, research can be the solid cornerstone of your term paper (or dissertation, essay, or article); inadequately executed, it can cause your whole project to crumble and fall. Yet ... > read more -
The Worst Hard Time: The Untold Story of Those Who Survived the Great American Dust Bowl
The dust storms that terrorized the High Plains in the darkest years of the Depression were like nothing ever seen before or since. Timothy Egan's critically acclaimed account rescues this iconic ... > read more -
This Is Your Brain on Music: The Science of a Human Obsession
In this groundbreaking union of art and science, rocker-turned-neuroscientist Daniel J. Levitin explores the connection between music—its performance, its composition, how we listen to it, ... > read more -
Web Analytics: An Hour a Day
Web Analytics: An Hour A Day is the first book by an in-the-trenches practitioner of web analytics. It provides a unique insider’s perspective of the challenges and opportunities that web ... > read more -
Adobe Photoshop CS3 for Photographers: A Professional Image Editor's Guide to the Creative use of Photoshop for the Macintosh and PC
Master the power of Photoshop CS3 with an internationally renowned photographer by your side.Adobes Photoshop CS3 comes with powerful new features with huge payoffs. But it can be overwhelming to ... > read more -
Your Portable Empire: How to Make Money Anywhere While Doing What You Love
Praise for Your Portable Empire "In a sea of snake oil and get-rich-quick nonsense about fast money on the Internet from people who haven't really done it, O'Bryan's book is a ship of sanity to an ... > read more
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