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Why We Love It or Hate It: Key to Brand Affinity and Brand Aversion for Brands Like Apple and Manchester United
May 9, 2013 — Why do brands such as Manchester United and Apple capture hearts and minds? How do marketers make consumers develop a strong attachment for a product or service? According to a recent study it is ... > full story -
Positive Social Support at Work Shown to Reduce Risk of Diabetes
May 9, 2013 — Low levels of social support and high levels of stress in the workplace accurately predict the development of diabetes over the long term -- even in employees who appear to be healthy ... > full story -
Social Connections Drive the 'Upward Spiral' of Positive Emotions and Health
May 9, 2013 — People who experience warmer, more upbeat emotions may have better physical health because they make more social connections, according to a new ... > full story -
How Nerve Wiring Self-Destructs
May 9, 2013 — Many medical issues affect nerves, from injuries and chemotherapy to glaucoma and multiple sclerosis. The common theme in these scenarios is destruction of nerve axons, the long wires that transmit ... > full story -
Nervous System
Neuroscience
Huntington's Disease
Birth Defects
Parkinson's Research
Disorders and Syndromes
Advance in Tuberous Sclerosis Brain Science
May 9, 2013 — By manipulating the timing of disease-causing mutations in the brains of developing mice, researchers have found that early genetic deletions in the thalamus may play an important role in course and ... > full story -
Patients Should Have Right to Control Genomic Health Information, Experts Say
May 9, 2013 — Doctors should not have the right or responsibility to force-feed their patients with genomic information about their future health risks, according to bioethicists. They write in response to ... > full story -
Parental Addictions Linked to Adult Children's Depression
May 9, 2013 — The offspring of parents who were addicted to drugs or alcohol are more likely to be depressed in adulthood, according to a new study. Investigators have examined the association between parental ... > full story -
Methylphenidate 'Normalizes' Activation in Key Brain Areas in Kids With ADHD, Study Suggests
May 9, 2013 — The stimulant drug methylphenidate "normalizes" activation of several brain areas in young patients with attention-deficit/hyperactivity disorder (ADHD), according to a new ... > full story -
Sexual Harassment Linked to 'Purging' -- In Men
May 9, 2013 — Men who experience high levels of sexual harassment are much more likely than women to induce vomiting and take laxatives and diuretics in an attempt to control their weight, according to a ... > full story -
Brain System for Emotional Self-Control Discovered
May 9, 2013 — Different brain areas are activated when we choose to suppress an emotion, compared to when we are instructed to inhibit an emotion, according a new ... > full story
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