Consumer Behavior News

Posted February 7, 2012:

• Super Dog: Bud Light’s Rescue Dog ‘Weego’ Fetches Cocky Award

Posted February 1, 2012:

• Brain Capacity Limits Exponential Online Data Growth

Posted January 31, 2012:

• Sporting Event Ads Viewed Favorably, Especially If the Game Is Close
• For a Winning Ad at Super Bowl: Less Shock and More Sophisticated Storyline

Posted January 26, 2012:

• Are You a Happy Shopper? Research Website Helps You Find out

Posted January 25, 2012:

• Attack or Retreat? Circuit Links Hunger and Pursuit in Sea Slug Brain
• People Lie More When Texting, Study Finds

Posted January 24, 2012:

• Monogamy Reduces Major Social Problems of Polygamist Cultures

Posted January 22, 2012:

• The Price of Your Soul: How the Brain Decides Whether to 'Sell Out'

Posted January 19, 2012:

• Color-Coding, Rearranging Food Products Improves Healthy Choices in Hospital Cafeteria

Posted January 17, 2012:

• Gossip Can Have Social and Psychological Benefits
• Junk Food in Schools Doesn’t Cause Weight Gain Among Children, Study Suggests

Posted January 12, 2012:

• Scarcity of Women Leads Men to Spend More, Save Less

Posted January 10, 2012:

• Who's Wealthy? Beyond Net Worth, Asset and Debt Levels Change Our Perceptions

Posted December 29, 2011:

• Great Apes Make Sophisticated Decisions: Research Suggests That Great Apes Are Capable of Calculating the Odds Before Taking Risks

Posted December 21, 2011:

• The Mall as a Sanctuary: Study Finds Holiday Shopping Outlets Aren't Just Shrines to Spending

Posted December 20, 2011:

• Starlings Help Explain Irrational Preferences
• Lower Classes Quicker to Show Compassion in the Face of Suffering

Posted December 15, 2011:

• Second-Guessing One's Decisions Leads to Unhappiness, Psychology Researcher Finds

Posted December 13, 2011:

• Online Brand Comments: How Do They Affect Consumer Decisions?
• Why Does Stating Your Intention Lead You to Purchase Your Favorite Brand?
• Do Consumers Prefer Brands That Appear on Their Facebook Pages?
• Commercial or Communal: Why Is Outsourcing Taboo for Churches and Pharmaceutical Companies?
• Holiday Shopping: Why Does Rubbing Elbows Turn Consumers Off?

Posted December 12, 2011:

• The Paradox of Gift Giving: More Not Better, Says New Study

Posted December 8, 2011:

• Interactive Applications for Cell Phones May Be Most Powerful Forms of Advertising

Posted December 2, 2011:

• Impatient People Have Lower Credit Scores, Study Finds

Posted November 10, 2011:

• Risk-Taking Behavior Rises Until Age 50

Posted November 7, 2011:

• Lost in Translation: Credit Card Bill Notes Curb Cardholders' Monthly Payments

Posted November 1, 2011:

• Online Interactions Can Lead to Risky Financial Decision-Making, Study Suggests

Posted October 30, 2011:

• Dopamine Release in Human Brain Tracked at Microsecond Timescale Reveals Decision-Making
• Findings Offer New Clues Into the Addicted Brain

Posted October 27, 2011:

• Poorer Countries, Those Spending Less on Health Care Have More Strokes, Deaths
• Betcha Won't Eat Just One: People Consume More Candies When They're Individually Wrapped, Study Shows

Posted October 24, 2011:

• Consumers Don't Pay as Much Attention to Nutrition Fact Labels as They Think, Eye-Tracking Study Finds

Posted October 21, 2011:

• Social Isolation: Are Lonely Consumers Actually Loners or Conformers?
• Is It Best to Withhold Favorable Information About Products?
• How Does Hand Orientation Help Consumers Imagine Using Products?
• The Cost of Consumer Fibbing: Can It Hurt to Tell a Little White Lie?
• Decision-Making: What You Want Vs. How You Get It
• Digital Worlds Can Help Autistic Children to Develop Social Skills

Posted October 20, 2011:

• Minority Consumers Will Voluntarily Pay More for Goods and Services to Assert Status, Study Shows
• A Passing Mood Can Profoundly Alter 'Rational Decisions'
• Study of U.S. Popular Music Links Luxury Alcohol Brands With Degrading Sex: Is the Alcohol Industry Profiting from Underage Drinking?

Posted October 19, 2011:

• Time on Your Hands: Good or Bad?

Posted October 17, 2011:

• 'Drunkorexia:' A Recipe for Disaster
• People Who Really Identify With Their Car Drive More Aggressively, Study Finds

Posted October 14, 2011:

• Avoiding Founder Frustration in Technology Start-Ups

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