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What Consumers Want: Common Threads Pinpointed
March 5, 2009 Michigan State University researchers have identified the common desires of today's sophisticated consumer -- a groundbreaking study that could help businesses become more competitive in the troubled ... > full story -
Rich Countries’ Invisible Carbon Dioxide Emissions
February 24, 2009 Almost half of the emission increase in China is due to production of exports, most of it to western countries, according to a new ... > full story -
In-Store Video Ads A Boon To Retailers, A Peril For Traditional Media
February 24, 2009 Video advertising in stores is a moneymaker for retailers, but a growing threat to already cash-strapped print and broadcast media, according to a new ... > full story -
Confidence In Food Safety Plunges In Wake Of Peanut Butter Contamination
February 24, 2009 Fewer than one in four consumers now believe the US food supply is safer than it was a year ago, according to new data from the University of Minnesota's Food Industry ... > full story -
Consumerism
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Social Psychology
Learning From Our Mistakes: Consumers Won't Be Deceived Twice
February 23, 2009 Sometimes a high price tag, a label, or an ingredient can lead us to believe that we're purchasing a high-quality item. But what happens if the attribute that attracted us to the product is false or ... > full story -
What The Heck Is It? Consumers Can Be Primed To Understand Hybrid Products
February 23, 2009 Hybrid products are ubiquitous in today's marketplace: phones with cameras, watch/cameras, MP3 players with GPS systems. How can consumers understand the functions and features of these new products? ... > full story -
The Honeymoon's Over: Consumers Overestimate Enjoyment Of Products
February 23, 2009 That fancy iPod or car with a sunroof might seem appealing when you're about to buy it, but chances are the enjoyment will be short-lived. According to a new study, enjoyment of products decreases ... > full story -
It's About Time: Consumers May Be More Likely To Enjoy Purchase When Ads Mention Time
February 23, 2009 Do consumers respond more positively to advertisements that mention time ("Miller Time") or money ("Perfection Has Its Price")? A new study found that mentioning time makes consumers more likely to ... > full story -
Beware The Left-Digit Effect: Price Gimmicks May Affect Choice
February 23, 2009 When shopping, we often find ourselves choosing between lower- and higher-cost items. But most people make a choice based on the first digit they see, according to a new ... > full story -
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Lack Of Insurance Drives El Paso, Texas, Residents Across The Mexican Border For Healthcare
February 20, 2009 One-third of El Paso's residents cross the Texas-Mexico border to Ciudad Juarez to purchase medication and health care services, according to a new ... > full story
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