Featured Research

from universities, journals, and other organizations

Lasting Impression: Does The Face Of A CEO Determine A Successful Company?

Date:
January 14, 2008
Source:
Association for Psychological Science
Summary:
It certainly takes more than a pretty face to run a leading national corporation. But according to a recent Tufts University study, the performance levels of America's top companies could be related to the first impressions made by their chief executive officers.

It certainly takes more than a pretty face to run a leading national corporation. But according to a recent Tufts University study, the performance levels of America’s top companies could be related to the first impressions made by their chief executive officers (CEOs).

Using photographs of the highest and lowest ranked Fortune 1000 companies’ CEOs, psychologists Nicholas Rule and Nalini Ambady quizzed ordinary college students to determine which of the pictured faces were characteristic of a leader.

Without knowledge of the pictured individuals’ job titles, and by rating the faces on competence, dominance, likeability, facial maturity and trustworthiness, the students were able to distinguish between the successful and the not-so-successful CEOs.

Despite the ambiguity of the images, which were cropped to the face, put into grayscale and standardized in size, ratings of power- and leadership-related traits from CEOs’ faces were significantly related to company profits.

"These findings suggest that naive judgments may provide more accurate assessments of individuals than well-informed judgments can," wrote the authors. “Our results are particularly striking given the uniformity of the CEOs’ appearances.” The majority of CEOs, who were selected according to their Fortune 1000 ranking, were Caucasian males of similar age.

The study, which appears in the February 2008 issue of Psychological Science, a journal of the Association for Psychological Science, reveals a strong connection between appearances and success as it leaves behind an intriguing question: which came first, the powerful-looking CEO or their successful career?


Story Source:

The above story is based on materials provided by Association for Psychological Science. Note: Materials may be edited for content and length.


Cite This Page:

Association for Psychological Science. "Lasting Impression: Does The Face Of A CEO Determine A Successful Company?." ScienceDaily. ScienceDaily, 14 January 2008. <www.sciencedaily.com/releases/2008/01/080110144752.htm>.
Association for Psychological Science. (2008, January 14). Lasting Impression: Does The Face Of A CEO Determine A Successful Company?. ScienceDaily. Retrieved October 2, 2014 from www.sciencedaily.com/releases/2008/01/080110144752.htm
Association for Psychological Science. "Lasting Impression: Does The Face Of A CEO Determine A Successful Company?." ScienceDaily. www.sciencedaily.com/releases/2008/01/080110144752.htm (accessed October 2, 2014).

Share This



More Mind & Brain News

Thursday, October 2, 2014

Featured Research

from universities, journals, and other organizations


Featured Videos

from AP, Reuters, AFP, and other news services

Pregnancy Spacing Could Have Big Impact On Autism Risks

Pregnancy Spacing Could Have Big Impact On Autism Risks

Newsy (Oct. 1, 2014) A new study says children born less than one year and more than five years after a sibling can have an increased risk for autism. Video provided by Newsy
Powered by NewsLook.com
Stopping School Violence

Stopping School Violence

Ivanhoe (Oct. 1, 2014) A trauma doctor steps out of the hospital and into the classroom to teach kids how to calmly solve conflicts, avoiding a trip to the ER. Video provided by Ivanhoe
Powered by NewsLook.com
Pineal Cysts: Debilitating Pain

Pineal Cysts: Debilitating Pain

Ivanhoe (Oct. 1, 2014) A tiny cyst in the brain that can cause debilitating symptoms like chronic headaches and insomnia, and the doctor who performs the delicate surgery to remove them. Video provided by Ivanhoe
Powered by NewsLook.com
Burning Away Brain Tumors

Burning Away Brain Tumors

Ivanhoe (Oct. 1, 2014) Doctors are 'cooking' brain tumors. Hear how this new laser-heat procedure cuts down on recovery time. Video provided by Ivanhoe
Powered by NewsLook.com

Search ScienceDaily

Number of stories in archives: 140,361

Find with keyword(s):
Enter a keyword or phrase to search ScienceDaily for related topics and research stories.

Save/Print:
Share:

Breaking News:

Strange & Offbeat Stories


Health & Medicine

Mind & Brain

Living & Well

In Other News

... from NewsDaily.com

Science News

Health News

Environment News

Technology News



Save/Print:
Share:

Free Subscriptions


Get the latest science news with ScienceDaily's free email newsletters, updated daily and weekly. Or view hourly updated newsfeeds in your RSS reader:

Get Social & Mobile


Keep up to date with the latest news from ScienceDaily via social networks and mobile apps:

Have Feedback?


Tell us what you think of ScienceDaily -- we welcome both positive and negative comments. Have any problems using the site? Questions?
Mobile: iPhone Android Web
Follow: Facebook Twitter Google+
Subscribe: RSS Feeds Email Newsletters
Latest Headlines Health & Medicine Mind & Brain Space & Time Matter & Energy Computers & Math Plants & Animals Earth & Climate Fossils & Ruins