Business & Industry News
October 8, 2015

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updated 11:26pm EDT

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October 8, 2015

College Labor Market Still in High Gear

Oct. 8, 2015 — The job market for college graduates is poised for a third straight year of explosive growth, as companies in most industries seek new talent, according to the largest annual survey of US ... read more

Hotel 'Greenwashing' Dirties Eco-Friendly Reputation

Oct. 1, 2015 — Hotels across the globe are increasingly encouraging guests to embrace green practices. Yet while guests think they are supporting the environment by shutting off lights and reusing towels, they may ... read more

Sep. 30, 2015 — Mobile apps are changing the way brands connect with consumers and have the potential to boost a company's bottom line. According to a new study, there is a direct link between app use and ... read more

Player's Performance in Video Games Can Steer Attitudes About Brands

Sep. 29, 2015 — A company's brand may crash and burn if video game players perform poorly when they use branded products as part of the game, according to a team of ... read more

Cost Savings from Add-on Pricing May Result in Profit Loss

Sep. 29, 2015 — Researchers conducted a study examining the increasingly popular add-on pricing model of hotels, airlines and banks. They built a new model to see if cost savings can trigger more intense competition ... read more

Frequently Discounting Maximizes Retailer Revenues

Sep. 29, 2015 — The 'discount-frequently' pricing strategy allows retailers to charge high prices when demand is high and is flexible unlike an 'every day low price' strategy or 'static ... read more

Cash: Friend or Foe?

Oct. 1, 2015 — Investigation into cash-rich companies is revealing insights into corporate governance and shareholder value, according to new ... read more

Breakthroughs Need in-Depth Knowledge, Not Just Cross-Collaboration, Study Shows

Sep. 28, 2015 — Most high-impact innovation happens when knowledge and people from different fields are brought together to create something new, previous research has found. But new findings show that truly new, ... read more

Companies Increase Profits With Multichannel Shoppers: Study in INFORMS' Marketing Science

Sep. 25, 2015 — Companies can increase profits by getting customers to buy through more than one channel, for example the bricks-and-mortar store and the Internet rather than the store alone. However, this strategy ... read more

Researchers' Model Helps Predict Consumer Spending

Sep. 25, 2015 — When a business wants to predict consumer expenditures at a competing firm, the task can be difficult. Now a new methodology is being used to predict consumer spending at ... read more

Development of Trust in B2B Relationships Calls for Common Goals

Sep. 25, 2015 — The development of trust in business-to-business relationships calls for goal congruence, according to a new study shedding new light on power symmetry in business-to-business relationships. However, ... read more

Having the 'Right' Connections Only Gets You So Far

Sep. 25, 2015 — Working with a highly reputable corporate leader helps managers get promoted to senior positions in the short term, but such a career boost is balanced in the longer-term as competitive job markets, ... read more

Marketing: How Does Business Debt Affect Firm Value and Consumer Satisfaction?

Sep. 23, 2015 — Feeling less satisfied with the businesses you patronize? It might be because those businesses are in a lot of debt. According to a new study, a company that has a lot of financial leverage -- that ... read more

Marketing Partnerships: Stock Prices Don't Always Run With the Bulls

Sep. 23, 2015 — When two companies form a marketing alliance, investors always herald that as good news and send the companies' stock prices sky high, right? Well, maybe not. As a new study shows, marketing ... read more

Consumer Idea Generation Is Not One-Size-Fits-All

Sep. 23, 2015 — Listen up, Dell and Starbucks and all companies that turn to consumers for ideas about products and services. There's a better way to pry ideas out of your customers than through the same old ... read more

Focus on Well-Being Improves Worker Health While Lowering Costs

Sep. 23, 2015 — One company's program to improve employee well-being led to improvements in worker health and productivity while decreasing health care costs, reports a case study on the ... read more

Fudging the Facts on 'Healthy' Products Is Tempting, but Is It Worth It?

Sep. 22, 2015 — A new study analyzes what happens to the sales of popular consumer products after federal regulators order manufacturers to stop making misleading health ... read more

Catching the 'Black Sheep' Among Bankers

Sep. 21, 2015 — Unethical conduct by employees of financial institutions can usually be traced back to improper incentives in the internal corporate structure, according to research. In addition to selecting ... read more

When Fed Locks Up Funds, Small Businesses Suffer

Sep. 17, 2015 — When the Federal Reserve raises interest rates to slow down a speeding economy -- effectively raising the price of money -- banks often sell down their stockpile of securities to keep the financial ... read more

Research First to Document How Confidence in Managers Can Influence Audit Quality

Sep. 15, 2015 — A previously undiscovered judgment trap for auditors has been uncovered by new research, and challenges explanations for why confident statements by managers of high-risk companies are ... read more

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