Featured Research

from universities, journals, and other organizations

Election 2012: Will voters follow their 'gut feelings' at polls?

Date:
October 18, 2012
Source:
Rowan University
Summary:
Americans going to the polls generally pull the lever based on one thing: their gut feelings, says a presidential politics expert.

The 2012 presidential campaign has provided endless fodder for social media, water cooler conversation and "Saturday Night Live" spoofs. But, in the end, Americans going to the polls generally pull the lever based on one thing: their gut feelings, says presidential politics expert Larry Butler of Rowan University.

Related Articles


"Moreso than any other elected office, people vote for a president based on personal characteristics. This is the person who is going to be in your living room, so to speak, for the next four years.

"You're choosing the leader of your country, the person you trust more, the person you think will move forward with the direction you think our country should go, the person who represents your values," says Butler, a political scientist who serves as associate dean of Rowan's College of Humanities & Social Sciences. "It's a personal judgment."

In a strong showing in his first debate and by holding his own in the second, Massachusetts Gov. Mitt Romney has proven that he can be "presidential," says Butler.

"He's had some weak spots, but he has rounded out the presidential persona," Butler says. "He's looking presidential. He's talking in a way that shows he understands people's problems. He's demonstrating much more of a connection to ordinary people."

Meanwhile, Obama also has improved his standing with the American people, according to Butler.

"The president's approval rating has improved significantly in recent months by virtue of rising consumer confidence and the Obama campaign's effective messaging," Butler says.

The presidential race really is about the following, Butler says: Which side is going to get their base mobilized and win over the small percentage of undecided voters? Do voters think President Barack Obama deserves a second term? And, if not, is Romney a suitable replacement?

With the economy and jobs as the most pressing campaign issues, most of the nation's voters have already made their Election Day decisions, says Butler.

"At this point, both campaigns are already working the margins by targeting narrow portions of the electorate," he says.

It will be interesting to see how Romney fares in Monday evening's final debate, which focuses on foreign policy, Butler adds.

"If you had to pick the strongest area for Obama, it is foreign policy," says Butler. Romney is less comfortable with foreign policy, but has made some gains in that area in the past few weeks, particularly with his recent speech at Virginia Military Institute, according to Butler.

"The foundation for his foreign policy platform is there," says Butler. "The question is whether he can talk about it comfortably."


Story Source:

The above story is based on materials provided by Rowan University. Note: Materials may be edited for content and length.


Cite This Page:

Rowan University. "Election 2012: Will voters follow their 'gut feelings' at polls?." ScienceDaily. ScienceDaily, 18 October 2012. <www.sciencedaily.com/releases/2012/10/121018133957.htm>.
Rowan University. (2012, October 18). Election 2012: Will voters follow their 'gut feelings' at polls?. ScienceDaily. Retrieved October 25, 2014 from www.sciencedaily.com/releases/2012/10/121018133957.htm
Rowan University. "Election 2012: Will voters follow their 'gut feelings' at polls?." ScienceDaily. www.sciencedaily.com/releases/2012/10/121018133957.htm (accessed October 25, 2014).

Share This



More Science & Society News

Saturday, October 25, 2014

Featured Research

from universities, journals, and other organizations


Featured Videos

from AP, Reuters, AFP, and other news services

Ebola Protective Suits Being Made in China

Ebola Protective Suits Being Made in China

AFP (Oct. 24, 2014) A factory in China is busy making Ebola protective suits for healthcare workers and others fighting the spread of the virus. Duration: 00:38 Video provided by AFP
Powered by NewsLook.com
WHO: Millions of Ebola Vaccine Doses by 2015

WHO: Millions of Ebola Vaccine Doses by 2015

AP (Oct. 24, 2014) The World Health Organization said on Friday that millions of doses of two experimental Ebola vaccines could be ready for use in 2015 and five more experimental vaccines would start being tested in March. (Oct. 24) Video provided by AP
Powered by NewsLook.com
Microsoft Riding High On Strong Surface, Cloud Performance

Microsoft Riding High On Strong Surface, Cloud Performance

Newsy (Oct. 24, 2014) Microsoft's Q3 earnings showed its tablets and cloud services are really hitting their stride. Video provided by Newsy
Powered by NewsLook.com
EU Gets Climate Deal, UK PM Gets Knock

EU Gets Climate Deal, UK PM Gets Knock

Reuters - Business Video Online (Oct. 24, 2014) EU leaders achieve a show of unity by striking a compromise deal on carbon emissions. But David Cameron's bid to push back EU budget contributions gets a slap in the face as the European Commission demands an extra 2bn euros. David Pollard reports. Video provided by Reuters
Powered by NewsLook.com

Search ScienceDaily

Number of stories in archives: 140,361

Find with keyword(s):
Enter a keyword or phrase to search ScienceDaily for related topics and research stories.

Save/Print:
Share:

Breaking News:

Strange & Offbeat Stories


Science & Society

Business & Industry

Education & Learning

In Other News

... from NewsDaily.com

Science News

Health News

Environment News

Technology News



Save/Print:
Share:

Free Subscriptions


Get the latest science news with ScienceDaily's free email newsletters, updated daily and weekly. Or view hourly updated newsfeeds in your RSS reader:

Get Social & Mobile


Keep up to date with the latest news from ScienceDaily via social networks and mobile apps:

Have Feedback?


Tell us what you think of ScienceDaily -- we welcome both positive and negative comments. Have any problems using the site? Questions?
Mobile: iPhone Android Web
Follow: Facebook Twitter Google+
Subscribe: RSS Feeds Email Newsletters
Latest Headlines Health & Medicine Mind & Brain Space & Time Matter & Energy Computers & Math Plants & Animals Earth & Climate Fossils & Ruins