Featured Research

from universities, journals, and other organizations

'Cool' factor separates e-cigarettes from nicotine inhalers, study finds

Date:
June 3, 2014
Source:
Springer
Summary:
Why are e-cigarettes so popular among Americans who want to quit smoking, even though so little is known about their safety or effectiveness? The answer lies in their marketing -- they are simply 'cooler' than nicotine inhalers. "E-cigarettes have the potential to be important nicotine delivery products because of their high acceptance and perceived benefit, but more data are needed to evaluate their actual efficacy and safety," emphasized the lead researcher.

Why are e-cigarettes so popular among Americans who want to quit smoking, even though so little is known about their safety or effectiveness? The answer lies in their marketing -- they are simply "cooler" than nicotine inhalers. So says Michael Steinberg of the Rutgers Robert Wood Johnson Medical School in the USA, leader of a pilot study about the perception and use of these nicotine delivery devices. The findings appear in the Journal of General Internal Medicine, published by Springer.

Nicotine inhalers work when nicotine vapor is breathed in and absorbed through cells in the mouth lining, and studies have proven their safety and ability to help people to quit smoking. Despite being approved by the US Food and Drug Administration since 1997, these pharmaceutical products are rarely used. On the other hand, the electronic cigarette, or e-cigarette, is very popular despite limited data about its safety and benefits.

No regulatory evaluation has been done on this device, by which vaporized nicotine is inhaled through the heating of a nicotine-containing solution. Its visible "vapor" can be inhaled and exhaled.

Steinberg's team conducted a crossover trial during which 38 current smokers from New Jersey tried out the e-cigarette and the nicotine inhaler over a period of three days each. The participants rated the e-cigarette to be more acceptable and "cool," and judged it to be more helpful and effective in the process of trying to quit smoking.

The e-cigarette also provided superior satisfaction and physical reward compared to the inhaler, and was even on par with the participants' own tobacco cigarettes.

Seventy-six percent of the participants said they would indeed use an e-cigarette to help them quit. Eighteen percent (seven of the 38 participants) did not smoke at all during the three-day test period using the e-cigarette, while only 10 percent (four participants) refrained while using the inhaler.

Moreover, knowledge and perceptions about the e-cigarette are much stronger than those about the nicotine inhaler.

Steinberg's team believes this is because of its better marketing on television, the internet, on Facebook and Twitter. In contrast, very little advertising is done for the inhaler.

"E-cigarettes have the potential to be important nicotine delivery products because of their high acceptance and perceived benefit, but more data are needed to evaluate their actual efficacy and safety," emphasizes Steinberg. He believes physicians, as trusted sources of health information, should be aware of these issues so that they can adequately inform patients about the pros and cons involved. "Physicians have the potential to be an important source for answers about e-cigarettes that may influence the public's perceptions and use of these products."


Story Source:

The above story is based on materials provided by Springer. Note: Materials may be edited for content and length.


Journal Reference:

  1. Michael B. Steinberg, Mia Hanos Zimmermann, Cristine D. Delnevo, M. Jane Lewis, Parth Shukla, Elliot J. Coups, Jonathan Foulds. E-Cigarette Versus Nicotine Inhaler: Comparing the Perceptions and Experiences of Inhaled Nicotine Devices. Journal of General Internal Medicine, 2014; DOI: 10.1007/s11606-014-2889-7

Cite This Page:

Springer. "'Cool' factor separates e-cigarettes from nicotine inhalers, study finds." ScienceDaily. ScienceDaily, 3 June 2014. <www.sciencedaily.com/releases/2014/06/140603135805.htm>.
Springer. (2014, June 3). 'Cool' factor separates e-cigarettes from nicotine inhalers, study finds. ScienceDaily. Retrieved August 1, 2014 from www.sciencedaily.com/releases/2014/06/140603135805.htm
Springer. "'Cool' factor separates e-cigarettes from nicotine inhalers, study finds." ScienceDaily. www.sciencedaily.com/releases/2014/06/140603135805.htm (accessed August 1, 2014).

Share This




More Health & Medicine News

Friday, August 1, 2014

Featured Research

from universities, journals, and other organizations


Featured Videos

from AP, Reuters, AFP, and other news services

House Republicans Vote to Sue Obama Over Healthcare Law

House Republicans Vote to Sue Obama Over Healthcare Law

Reuters - US Online Video (July 31, 2014) The Republican-led House of Representatives votes to sue President Obama, accusing him of overstepping his executive authority in making changes to the Affordable Care Act. Mana Rabiee reports. Video provided by Reuters
Powered by NewsLook.com
Despite Health Questions, E-Cigs Are Beneficial: Study

Despite Health Questions, E-Cigs Are Beneficial: Study

Newsy (July 31, 2014) Citing 81 previous studies, new research out of London suggests the benefits of smoking e-cigarettes instead of regular ones outweighs the risks. Video provided by Newsy
Powered by NewsLook.com
Dangerous Bacteria Kills One in Florida

Dangerous Bacteria Kills One in Florida

AP (July 31, 2014) Sarasota County, Florida health officials have issued a warning against eating raw oysters and exposing open wounds to coastal and inland waters after a dangerous bacteria killed one person and made another sick. (July 31) Video provided by AP
Powered by NewsLook.com
Health Insurers' Profits Slide

Health Insurers' Profits Slide

Reuters - Business Video Online (July 30, 2014) Obamacare-related costs were said to be behind the profit plunge at Wellpoint and Humana, but Wellpoint sees the new exchanges boosting its earnings for the full year. Fred Katayama reports. Video provided by Reuters
Powered by NewsLook.com

Search ScienceDaily

Number of stories in archives: 140,361

Find with keyword(s):
Enter a keyword or phrase to search ScienceDaily for related topics and research stories.

Save/Print:
Share:

Breaking News:
from the past week

In Other News

... from NewsDaily.com

Science News

Health News

Environment News

Technology News



Save/Print:
Share:

Free Subscriptions


Get the latest science news with ScienceDaily's free email newsletters, updated daily and weekly. Or view hourly updated newsfeeds in your RSS reader:

Get Social & Mobile


Keep up to date with the latest news from ScienceDaily via social networks and mobile apps:

Have Feedback?


Tell us what you think of ScienceDaily -- we welcome both positive and negative comments. Have any problems using the site? Questions?
Mobile: iPhone Android Web
Follow: Facebook Twitter Google+
Subscribe: RSS Feeds Email Newsletters
Latest Headlines Health & Medicine Mind & Brain Space & Time Matter & Energy Computers & Math Plants & Animals Earth & Climate Fossils & Ruins