Featured Research

from universities, journals, and other organizations

Freedom of choice: When rejection, discrimination hinder minority entrepreneurs

Date:
June 25, 2014
Source:
Journal of Consumer Research, Inc.
Summary:
When it comes to The American Dream, freedom of choice is a central value for entrepreneurs. According to a new study, when a person’s choices are limited due to rejection and discrimination, they are more likely to fail at business and in their personal lives. In their research, the authors studied the experiences of racial and ethnic minority entrepreneurs and compared them with white majority entrepreneurs.

When it comes to The American Dream, freedom of choice is a central value for entrepreneurs. According to a new study in the Journal of Consumer Research, when a person's choices are limited due to rejection and discrimination, they are more likely to fail at business and in their personal lives.

Related Articles


"Not only does restricting a person's choices threaten the success of a new business, it also has swift and damaging effects on the individual's self-esteem and their personal sense of control and power in the world," write authors Sterling A. Bone (Utah State University), Glenn L. Christensen (Brigham Young University), and Jerome D. Williams (Rutgers University).

In their research, the authors studied the experiences of racial and ethnic minority entrepreneurs and compared them with white majority entrepreneurs. Results revealed that the experiences of ethnic minority entrepreneurs were often remarkably different and worse than those of their white counterparts.

In one field study, white, Hispanic, and African American participants were asked to apply for small business loans using identical application data and wearing the same clothes. While all applicants were otherwise identical in appearance and "on paper," the Hispanic and African American applicants were given different information than the white applicants. They were also asked to provide more financial background information, were given significantly less encouragement, and were less likely to receive help in the loan application process.

The authors also examined how a person's self-esteem and sense of autonomy are threatened after rejection. Comparing the impact of being rejected for a student loan, results showed that minority respondents took a harder emotional hit than their white counterparts.

"For public policy stakeholders and consumer welfare activists, our research offers evidence against the general assumption in the United States that choice is equally distributed, democratized, and available to all," the authors conclude.


Story Source:

The above story is based on materials provided by Journal of Consumer Research, Inc.. Note: Materials may be edited for content and length.


Journal Reference:

  1. Sterling A. Bone, Glenn L. Christensen,andjerome D. Williams. Rejected, Shackled, and Alone: The Impact of Systemic Restricted Choice on Minority Consumers’ Construction of Self. Journal of Consumer Research, August 2014

Cite This Page:

Journal of Consumer Research, Inc.. "Freedom of choice: When rejection, discrimination hinder minority entrepreneurs." ScienceDaily. ScienceDaily, 25 June 2014. <www.sciencedaily.com/releases/2014/06/140625132110.htm>.
Journal of Consumer Research, Inc.. (2014, June 25). Freedom of choice: When rejection, discrimination hinder minority entrepreneurs. ScienceDaily. Retrieved December 20, 2014 from www.sciencedaily.com/releases/2014/06/140625132110.htm
Journal of Consumer Research, Inc.. "Freedom of choice: When rejection, discrimination hinder minority entrepreneurs." ScienceDaily. www.sciencedaily.com/releases/2014/06/140625132110.htm (accessed December 20, 2014).

Share This


More From ScienceDaily



More Mind & Brain News

Saturday, December 20, 2014

Featured Research

from universities, journals, and other organizations


Featured Videos

from AP, Reuters, AFP, and other news services

Researchers Test Colombian Village With High Alzheimer's Rates

Researchers Test Colombian Village With High Alzheimer's Rates

AFP (Dec. 19, 2014) In Yarumal, a village in N. Colombia, Alzheimer's has ravaged a disproportionately large number of families. A genetic "curse" that may pave the way for research on how to treat the disease that claims a new victim every four seconds. Duration: 02:42 Video provided by AFP
Powered by NewsLook.com
Double-Amputee Becomes First To Move Two Prosthetic Arms With His Mind

Double-Amputee Becomes First To Move Two Prosthetic Arms With His Mind

Buzz60 (Dec. 19, 2014) A double-amputee makes history by becoming the first person to wear and operate two prosthetic arms using only his mind. Jen Markham has the story. Video provided by Buzz60
Powered by NewsLook.com
Prenatal Exposure To Pollution Might Increase Autism Risk

Prenatal Exposure To Pollution Might Increase Autism Risk

Newsy (Dec. 18, 2014) Harvard researchers found children whose mothers were exposed to high pollution levels in the third trimester were twice as likely to develop autism. Video provided by Newsy
Powered by NewsLook.com
Yoga Could Be As Beneficial For The Heart As Walking, Biking

Yoga Could Be As Beneficial For The Heart As Walking, Biking

Newsy (Dec. 17, 2014) Yoga can help your weight, blood pressure, cholesterol and heart just as much as biking and walking does, a new study suggests. Video provided by Newsy
Powered by NewsLook.com

Search ScienceDaily

Number of stories in archives: 140,361

Find with keyword(s):
Enter a keyword or phrase to search ScienceDaily for related topics and research stories.

Save/Print:
Share:

Breaking News:

Strange & Offbeat Stories


Health & Medicine

Mind & Brain

Living & Well

In Other News

... from NewsDaily.com

Science News

Health News

Environment News

Technology News



Save/Print:
Share:

Free Subscriptions


Get the latest science news with ScienceDaily's free email newsletters, updated daily and weekly. Or view hourly updated newsfeeds in your RSS reader:

Get Social & Mobile


Keep up to date with the latest news from ScienceDaily via social networks and mobile apps:

Have Feedback?


Tell us what you think of ScienceDaily -- we welcome both positive and negative comments. Have any problems using the site? Questions?
Mobile: iPhone Android Web
Follow: Facebook Twitter Google+
Subscribe: RSS Feeds Email Newsletters
Latest Headlines Health & Medicine Mind & Brain Space & Time Matter & Energy Computers & Math Plants & Animals Earth & Climate Fossils & Ruins