Featured Research

from universities, journals, and other organizations

Messages Of Hope Work Better In Motivating Black Patients To Seek Early Screening For Cancer

Date:
November 12, 2008
Source:
Saint Louis University
Summary:
News articles that stress African-American health disparities, like higher cancer mortality rates than other groups, may discourage black patients from being screened for cancer, according to a new study. Instead, they are more likely to be tested for cancer after hearing positive messages that emphasize progress made among African-American cancer patients.

News articles that stress African-American health disparities, like higher cancer mortality rates than other groups, may discourage black patients from being screened for cancer, according to a Saint Louis University study. Instead, they are more likely to be tested for cancer after hearing positive messages that emphasize progress made among African-American cancer patients.

Related Articles


While the medical community typically has publicized health disparities as a means of motivating those most at risk to seek health care and take preventive action, it seems this tactic may have the opposite result.

"Traditionally, we've assumed that the best way to reach people who are at risk is to point out the disparity," said Robert Nicholson, Ph.D., assistant professor of neurology and psychiatry at Saint Louis University School of Medicine and School of Public Health. "However, it appears that this may actually serve to discourage some people from being screened. It may be that disparity messages reinforce existing distrust of the medical system."

In the study of 300 African-American men and women, researchers examined the effect of a message's focus and framing on participants' willingness to be screened for colon cancer. Study participants read one of four articles about risk factors for colorectal cancer, all arranged with the same data and physical layout, but each with a different emphasis. One article focused on the impact of colon cancer, as an important health issue for African-Americans, two described health care disparities between African-Americans and other groups, and a fourth emphasized the progress that is being made as African-Americans have seen decreasing death rates from colon cancer.

Researchers measured participants' emotional responses along with their desire to be screened for colorectal cancer. They found that the progress article resulted in the strongest desire to be screened for cancer, and the disparity stories in the lowest. The study suggests that, rather than prompting preventive action, emphasizing health care disparities may reinforce negative views about the medical community and serve to discourage African-Americans from being screened.

"When we create public health messages, we need to think about the audience and who will benefit," Nicholson said. "The same approach will not work for everyone. For some, the disparities will be motivating. In this case, the people who most needed the screenings were those who didn't accept the messages.

"The good news is that people who received positive messages, even those with high levels of mistrust for the medical community, expressed a willingness to be screened," Nicholson said. "Positive messages may help overcome mistrust of the medical system."

The findings were published in the November issue of Cancer, Epidemiology, Biomarkers, & Prevention.


Story Source:

The above story is based on materials provided by Saint Louis University. Note: Materials may be edited for content and length.


Cite This Page:

Saint Louis University. "Messages Of Hope Work Better In Motivating Black Patients To Seek Early Screening For Cancer." ScienceDaily. ScienceDaily, 12 November 2008. <www.sciencedaily.com/releases/2008/11/081112101344.htm>.
Saint Louis University. (2008, November 12). Messages Of Hope Work Better In Motivating Black Patients To Seek Early Screening For Cancer. ScienceDaily. Retrieved March 6, 2015 from www.sciencedaily.com/releases/2008/11/081112101344.htm
Saint Louis University. "Messages Of Hope Work Better In Motivating Black Patients To Seek Early Screening For Cancer." ScienceDaily. www.sciencedaily.com/releases/2008/11/081112101344.htm (accessed March 6, 2015).

Share This


More From ScienceDaily



More Health & Medicine News

Friday, March 6, 2015

Featured Research

from universities, journals, and other organizations


Featured Videos

from AP, Reuters, AFP, and other news services

Bupa Eyes India Healthcare Opportunities

Bupa Eyes India Healthcare Opportunities

Reuters - Business Video Online (Mar. 5, 2015) Bupa is hoping to expand in India&apos;s fast-growing health insurance market, once a rule change on foreign investment is implemented. The British private healthcare group&apos;s CEO tells Grace Pascoe why it&apos;s so keen on the new opportunity. Video provided by Reuters
Powered by NewsLook.com
Doctor in Your Pocket Is Getting Smarter

Doctor in Your Pocket Is Getting Smarter

Reuters - Business Video Online (Mar. 5, 2015) Mobile apps are turning smartphones into a personal doctors, with users able to measure heart rate, blood pressure and even blood sugar. But will it change our behaviour? Ivor Bennett reports from the Mobile World Congress in Barcelona. Video provided by Reuters
Powered by NewsLook.com
AbbVie Inks $21B Deal To Buy Cancer Drugmaker Pharmacyclics

AbbVie Inks $21B Deal To Buy Cancer Drugmaker Pharmacyclics

Newsy (Mar. 5, 2015) AbbVie announced Wednesday it will buy cancer drugmaker Pharmacyclics in a $21 billion deal. Video provided by Newsy
Powered by NewsLook.com
Toddlers Drinking Coffee? Why You Shouldn't Share Your Joe

Toddlers Drinking Coffee? Why You Shouldn't Share Your Joe

Newsy (Mar. 5, 2015) A survey of Boston mothers and toddlers found that 15 percent of two-year-olds drink coffee and 2.5 percent of 1-year-olds. Video provided by Newsy
Powered by NewsLook.com

Search ScienceDaily

Number of stories in archives: 140,361

Find with keyword(s):
Enter a keyword or phrase to search ScienceDaily for related topics and research stories.

Save/Print:
Share:

Breaking News:

Strange & Offbeat Stories


Health & Medicine

Mind & Brain

Living & Well

In Other News

... from NewsDaily.com

Science News

Health News

Environment News

Technology News



Save/Print:
Share:

Free Subscriptions


Get the latest science news with ScienceDaily's free email newsletters, updated daily and weekly. Or view hourly updated newsfeeds in your RSS reader:

Get Social & Mobile


Keep up to date with the latest news from ScienceDaily via social networks and mobile apps:

Have Feedback?


Tell us what you think of ScienceDaily -- we welcome both positive and negative comments. Have any problems using the site? Questions?
Mobile: iPhone Android Web
Follow: Facebook Twitter Google+
Subscribe: RSS Feeds Email Newsletters
Latest Headlines Health & Medicine Mind & Brain Space & Time Matter & Energy Computers & Math Plants & Animals Earth & Climate Fossils & Ruins