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Rutgers-Newark Researchers Link Individual Preferences To Neuronal Activity In Brain

Date:
September 6, 2005
Source:
Rutgers, the State University of New Jersey
Summary:
Rutgers-Newark neuroscience researchers suggest that an intricate system exists within the brain for establishing individual preference, which ultimately impacts choices.

Newark -- Life is full of choices. But how do individuals know what their preferences are and how do they act on them? And what leads mothers to make choices that benefit or lead to neglect of her offspring? Based on research performed using laboratory rats, a team of neuroscience researchers at Rutgers University-Newark suggest that an intricate system exists within the brain for establishing individual preferences, which ultimately impacts choices.


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The above story is based on materials provided by Rutgers, the State University of New Jersey. Note: Materials may be edited for content and length.


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Rutgers, the State University of New Jersey. "Rutgers-Newark Researchers Link Individual Preferences To Neuronal Activity In Brain." ScienceDaily. ScienceDaily, 6 September 2005. <www.sciencedaily.com/releases/2005/09/050906074002.htm>.
Rutgers, the State University of New Jersey. (2005, September 6). Rutgers-Newark Researchers Link Individual Preferences To Neuronal Activity In Brain. ScienceDaily. Retrieved April 17, 2014 from www.sciencedaily.com/releases/2005/09/050906074002.htm
Rutgers, the State University of New Jersey. "Rutgers-Newark Researchers Link Individual Preferences To Neuronal Activity In Brain." ScienceDaily. www.sciencedaily.com/releases/2005/09/050906074002.htm (accessed April 17, 2014).

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