Featured Research

from universities, journals, and other organizations

Doctor turns to singing and social media to change medical practice

Date:
September 10, 2013
Source:
European Lung Foundation
Summary:
A doctor from the UK has shown how an innovative music video can help increase awareness of how to treat asthma.

A doctor from the UK has shown how an innovative music video can help increase awareness of how to treat asthma.

Dr Tapas Mukherjee, from Glenfield Hospital in the UK, produced and starred in a music video to draw attention to new guidelines showing a better way of managing asthma.

A study presented at the European Respiratory Society (ERS) Annual Congress in Barcelona today, has demonstrated the success of this video and suggests that social media can be used to successfully improve medical practice.

In April 2012, an audit at Dr Mukherjee's hospital highlighted a lack of knowledge in acute severe asthma management. Only 45% of healthcare professionals had used hospital guidelines on the management of asthma and only 62% were aware of them.

The guidelines were translated into memorable lyrics, with Dr Mukherjee singing the advice on how to treat acute asthma. The video was posted on the social media sites, Facebook, Twitter and YouTube.

A repeat audit was carried out in June 2012. When comparing the results to the previous audit in April, the study found that 100% of healthcare professionals were aware of the guidelines. All aspects of asthma management and knowledge had improved, with the most significant improvements seen for chest radiograph indication and target oxygen saturation.

Dr Mukherjee said: "Our study has shown that social media can help to change clinical practice, with 100% awareness of the new guidelines in the post-analysis. As doctors are often working in busy environments, we have to think of creative ways of reaching them with important clinical information. Our study has shown that social media is a free and effective way of doing this. The method could be adapted to different scenarios and the possibilities are not limited by resources of money, but only by imagination."

The video can be seen at:http://www.europeanlung.org/en/news-and-events/media-centre/press-releases/doctor-turns-to-singing-and-social-media-to-change-medical-practice


Story Source:

The above story is based on materials provided by European Lung Foundation. Note: Materials may be edited for content and length.


Cite This Page:

European Lung Foundation. "Doctor turns to singing and social media to change medical practice." ScienceDaily. ScienceDaily, 10 September 2013. <www.sciencedaily.com/releases/2013/09/130910093900.htm>.
European Lung Foundation. (2013, September 10). Doctor turns to singing and social media to change medical practice. ScienceDaily. Retrieved April 17, 2014 from www.sciencedaily.com/releases/2013/09/130910093900.htm
European Lung Foundation. "Doctor turns to singing and social media to change medical practice." ScienceDaily. www.sciencedaily.com/releases/2013/09/130910093900.htm (accessed April 17, 2014).

Share This



More Health & Medicine News

Thursday, April 17, 2014

Featured Research

from universities, journals, and other organizations


Featured Videos

from AP, Reuters, AFP, and other news services

Obama: 8 Million Healthcare Signups

Obama: 8 Million Healthcare Signups

AP (Apr. 17, 2014) President Barack Obama gave a briefing Thursday announcing 8 million people have signed up under the Affordable Care Act. He blasted continued Republican efforts to repeal the law. (April 17) Video provided by AP
Powered by NewsLook.com
Is Apathy A Sign Of A Shrinking Brain?

Is Apathy A Sign Of A Shrinking Brain?

Newsy (Apr. 17, 2014) A recent study links apathetic feelings to a smaller brain. Researchers say the results indicate a need for apathy screening for at-risk seniors. Video provided by Newsy
Powered by NewsLook.com
Could Even Casual Marijuana Use Alter Your Brain?

Could Even Casual Marijuana Use Alter Your Brain?

Newsy (Apr. 16, 2014) A new study conducted by researchers at Northwestern and Harvard suggests even casual marijuana use can alter your brain. Video provided by Newsy
Powered by NewsLook.com
Thousands Of Vials Of SARS Virus Go Missing

Thousands Of Vials Of SARS Virus Go Missing

Newsy (Apr. 16, 2014) A research institute in Paris somehow misplaced more than 2,000 vials of the deadly SARS virus. Video provided by Newsy
Powered by NewsLook.com

Search ScienceDaily

Number of stories in archives: 140,361

Find with keyword(s):
Enter a keyword or phrase to search ScienceDaily for related topics and research stories.

Save/Print:
Share:

Breaking News:
from the past week

In Other News

... from NewsDaily.com

Science News

Health News

Environment News

Technology News



Save/Print:
Share:

Free Subscriptions


Get the latest science news with ScienceDaily's free email newsletters, updated daily and weekly. Or view hourly updated newsfeeds in your RSS reader:

Get Social & Mobile


Keep up to date with the latest news from ScienceDaily via social networks and mobile apps:

Have Feedback?


Tell us what you think of ScienceDaily -- we welcome both positive and negative comments. Have any problems using the site? Questions?
Mobile: iPhone Android Web
Follow: Facebook Twitter Google+
Subscribe: RSS Feeds Email Newsletters
Latest Headlines Health & Medicine Mind & Brain Space & Time Matter & Energy Computers & Math Plants & Animals Earth & Climate Fossils & Ruins