One of the most familiar aspects of French culture -- its love of wine -- might be lost as successive generations abandon the imaginative representations of wine linked to national identity, according to a study in the International Journal of Entrepreneurship and Small Business. The findings suggest that the transmission of French wine heritage to future generations is in terminal decline.
- Thierry Lorey and Pascal Poutet. The representations of wine in France from generation to generation: a dual generation gap. Int. J. Entrepreneurship and Small Business, 2011, 13, 162-180
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