Featured Research

from universities, journals, and other organizations

Looking good on Facebook

Date:
April 23, 2012
Source:
Inderscience
Summary:
A European study of students using online social networking shows that users tend to make new connections via their own more attractive friends regardless of whether they are male or female.

A European study of students using online social networking shows that users tend to make new connections via their own more attractive friends regardless of whether they are male or female.

Related Articles


Writing in the International Journal of Web Based Communities, Christina Jaschinski and Piet Kommers of the University of Twente, The Netherlands, explain how they have carried out a preliminary study to try and understand better how relationships develop online. "Social network sites have become essential for managing relationships in today's life," they explain. "Therefore, it is increasingly important for scientists to understand how impressions are formed and connections develop in the virtual world."

The advent of the so-called "Web 2.0," the interactive and sharing version of the world wide web, which includes blogs, video and photo sharing sites, social bookmarking, social media, microblogging sites, such as twitter, and online social networks including Google+ and Facebook, has enabled the sharing, connecting and collaboration of people all over the world with very little technological friction. This has grown considerably especially since the marketing of relatively inexpensive smart phones and the growth of broadband internet connectivity.

People meet, connect and interact in these online communities by using a profile as a representation of their identity, the team explains. Unfortunately, the formation of impressions about a person online almost entirely lacks non-verbal cues other than those based on their profile photo and the status and content of their friends' profiles. Users can control their photo, but not how it is perceived but more importantly they cannot control the profiles of other users. This latter point is not so different from the social networks we form offline, where a newcomer may judge a person based on the company they keep. At least offline the person has the opportunity to project themselves in a more comprehensive manner and deflect such judgements by their own actions and behaviour rather than just that of their friends and associates.

The team recruited 78 students who use perhaps the most popular online social network, Facebook, apparently fast approaching 1 billion users, to investigate how the attractiveness of Facebook friends affects the impressions formed of friends of friends by users. The study simply involved mocking up Facebook profiles and asking the students to carry out a "hot or not" type assessment based purely on the visual appearance of the user's profile photo within the page. The team found that someone is considered more likeable and seen as a potential friend when they are associated with good-looking friends.

The findings could have implications not only for social scientists hoping to understand these new modes of interpersonal behaviour but might also be used by companies and other organisations hoping to benefit from social networking applications. Additionally, the extension of traditional networking for marketing and job hunting offered by the online world is increasingly important and users are more aware of how they are creating an impression, good or bad, in the online world.


Story Source:

The above story is based on materials provided by Inderscience. Note: Materials may be edited for content and length.


Journal Reference:

  1. Christina Jaschinski and Piet Kommers. Does beauty matter? The role of friends' attractiveness and gender on social attractiveness ratings of individuals on Facebook. International Journal of Web Based Communities, 2012 (in press)

Cite This Page:

Inderscience. "Looking good on Facebook." ScienceDaily. ScienceDaily, 23 April 2012. <www.sciencedaily.com/releases/2012/04/120423104526.htm>.
Inderscience. (2012, April 23). Looking good on Facebook. ScienceDaily. Retrieved January 29, 2015 from www.sciencedaily.com/releases/2012/04/120423104526.htm
Inderscience. "Looking good on Facebook." ScienceDaily. www.sciencedaily.com/releases/2012/04/120423104526.htm (accessed January 29, 2015).

Share This


More From ScienceDaily



More Mind & Brain News

Thursday, January 29, 2015

Featured Research

from universities, journals, and other organizations


Featured Videos

from AP, Reuters, AFP, and other news services

City Divided: A Look at Model Schools in the TDSB

City Divided: A Look at Model Schools in the TDSB

The Toronto Star (Jan. 27, 2015) Model schools are rethinking how they engage with the community to help enhance the lives of the students and their parents. Video provided by The Toronto Star
Powered by NewsLook.com
Man Saves Pennies For 65 Years

Man Saves Pennies For 65 Years

Rooftop Comedy (Jan. 26, 2015) A man in Texas saved every penny he found for 65 years, and this week he finally cashed them in. Bank tellers at Prosperity Bank in Slaton, Texas were shocked when Ira Keys arrived at their bank with over 500 pounds of loose pennies stored in coffee cans. After more than an hour of sorting and counting, it turned out the 81 year-old was in possession of 81,600 pennies, or $816. And he&apos;s got more at home! Video provided by Rooftop Comedy
Powered by NewsLook.com
How Technology Is Ruining Snow Days For Students

How Technology Is Ruining Snow Days For Students

Newsy (Jan. 25, 2015) More schools are using online classes to keep from losing time to snow days, but it only works if students have Internet access at home. Video provided by Newsy
Powered by NewsLook.com
Weird Things Couples Do When They Lose Their Phone

Weird Things Couples Do When They Lose Their Phone

BuzzFeed (Jan. 24, 2015) Did you back it up? Do you even know how to do that? Video provided by BuzzFeed
Powered by NewsLook.com

Search ScienceDaily

Number of stories in archives: 140,361

Find with keyword(s):
Enter a keyword or phrase to search ScienceDaily for related topics and research stories.

Save/Print:
Share:

Breaking News:

Strange & Offbeat Stories


Health & Medicine

Mind & Brain

Living & Well

In Other News

... from NewsDaily.com

Science News

Health News

Environment News

Technology News



Save/Print:
Share:

Free Subscriptions


Get the latest science news with ScienceDaily's free email newsletters, updated daily and weekly. Or view hourly updated newsfeeds in your RSS reader:

Get Social & Mobile


Keep up to date with the latest news from ScienceDaily via social networks and mobile apps:

Have Feedback?


Tell us what you think of ScienceDaily -- we welcome both positive and negative comments. Have any problems using the site? Questions?
Mobile: iPhone Android Web
Follow: Facebook Twitter Google+
Subscribe: RSS Feeds Email Newsletters
Latest Headlines Health & Medicine Mind & Brain Space & Time Matter & Energy Computers & Math Plants & Animals Earth & Climate Fossils & Ruins