Retail and Services News
May 24, 2015

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May 24, 2015

Baiting the Hook: The Science of Attracting and Keeping Online Grocery Shoppers

May 7, 2015 — A study of the multichannel UK grocery shopping environment recently yielded insights that will be useful for retailers with an online channel or considering adding one to their customers' ... read more

Nonstop Shopping: Impact of Mobile Technology on Purchasing Patterns

May 5, 2015 — Customers who adopted mobile technology for their grocery shopping shopped more often and placed larger orders, research shows. The data was collected between 2011 and 2013 from an Internet-only ... read more

Buyers With a Trade-in Get a Raw Deal

Apr. 30, 2015 — A consumer with a trade-in actually forks over more money to the dealer than consumers without a trade-in, new research shows. The research theorizes that sellers of durable goods for which dealers ... read more

California's 4.8 Million Low-Wage Workers Now Earn Less Than in 1979

Apr. 30, 2015 — Over the past 35 years, California's high-wage workers have seen steady increases in their paychecks. But low-wage workers, 4.8 million strong and about one-third of the state's workforce, ... read more

Why Daring to Compare Online Prices Pays Off Offline

Apr. 7, 2015 — The sudden closures of big-box stores like Future Shop and Target may make it seem like online shopping is killing real-world stores. But shoppers are actually engaging in 'web-to-store' ... read more

America's Next Top Model: How Do Fans Contribute to the Decline of Their Favorite TV Shows?

Mar. 4, 2015 — Popular TV shows can rapidly lose much of their audience. According to a new study, the most devoted fans of popular TV shows could actually be contributing to their ... read more

Launching a New Brand: Is Partnering With a Popular Brand a Good Idea?

Mar. 4, 2015 — If you're trying to sell a new brand of cereal, teaming up with Kellogg's or General Mills would seem like a really great idea. However, a new study shows that partnering with established ... read more

International Marketing: Are Store Brands Becoming a Global Phenomenon?

Feb. 25, 2015 — Big name brands in the United States and Western Europe face a serious and growing threat from successful store brands. A new study explains why store brands have taken some countries by storm while ... read more

Competition Among Physicians and Retail Clinics Drives Higher Antiobiotic Prescribing Rate, Particularly in Wealthy Zip Codes

Feb. 23, 2015 — Competition among doctors’ offices, urgent care centers and retail medical clinics in wealthy areas of the U.S. often leads to an increase in the number of antibiotic prescriptions written per ... read more

Buying Cars: Do Product Features Matter More Than Brands?

Jan. 21, 2015 — It is a popular belief among marketers that online searches for brand names are good indicators of which products consumers plan to buy. But a new study suggests that searches for specific features ... read more

When the Price Just Feels Right: Do Rounded Numbers Appeal to Our Emotions?

Jan. 22, 2015 — Consumers usually look for the lowest price when shopping for a product. But can prices sometimes just <em>feel</em> right? According to a new study, consumers are drawn to prices with ... read more

Selling Extended Warranties Via Independent Companies Lowers Price but Hurts Consumers

Jan. 5, 2015 — Retailers selling home appliances and electronics goods typically make 15-20 percent profit from these products but realize more than 200 percent profit from selling extended warranties for them. A ... read more

David and Goliath: When Do Underdog Businesses Benefit from Neighborhood Giants?

Dec. 9, 2014 — Is being located next to a big-name competitor always bad for your small business? A new study shows that contrary to accepted belief, the presence of a large, nearby competitor can actually boost ... read more

Store Remodelling Benefits Bottom Line

Dec. 23, 2014 — Retail sales increase by nearly 50 per cent when shops are upgraded, according to new research. "The in-store experience continues to have high relevance; retailers must keep their appearance ... read more

Density of Alcohol Outlets in Rural Areas Depends on the Town's Average Income

Dec. 16, 2014 — Alcohol outlets are concentrated in lower-income areas. Alcohol-related problems such as trauma, chronic disease, and suicide occur more frequently in areas with a greater density of alcohol outlets, ... read more

Dec. 16, 2014 — Your eye movements and gazes tell researchers what you value in plant purchases - the plant itself, how it was grown or price. "Investigating the link between consumers' visual behavior and ... read more

Consumer Loyalty Driven by Aesthetics Over Functionality

Dec. 17, 2014 — Consumers' loyalty and passion for an automobile brand are driven more by appearance than practical concerns. Aesthetics that resonate on an emotional level are more responsible for brand ... read more

Professors Weigh Effectiveness of Soda Tax

Dec. 3, 2014 — Several states and cities have and continue to propose a tax on soft drinks to curb obesity. In November, voters in Berkeley, California, were the first to approve such a tax. But researchers ... read more

One Firm's Loss Is Another's Gain

Nov. 17, 2014 — Good news for savvy businesses: customers who walk through your doors unhappy with another firm's service can be won back with simple gestures of ... read more

Catering to Needs of in-Store, Online Customers Boosts Marketing Effectiveness, Revenue

Nov. 17, 2014 — A University of Missouri researcher found that consumers' preferences differ when they are shopping in a physical store compared to shopping online. Catering to shoppers' online and ... read more

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