Mar. 31, 2015 — Why does time seem to crawl if you're waiting in line at the post office, but hours can fly by in minutes when you're doing something fun? A new study examines the factors that determine ... full story
Mar. 31, 2015 — Why is it so hard for consumers to save money? According to a new study, consumers are often impatient and do not think about the long-term consequences of spending ... full story
Mar. 31, 2015 — Why do some consumers make choices based on their feelings instead of rational assessments? According to a new study, consumers who consider themselves independent are more inclined to rely on ... full story
Mar. 31, 2015 — One of the most important shifts of the 21st century is the ability of consumers to participate in markets they love such as music and fashion. A new study reveals how ordinary consumers have changed ... full story
Mar. 31, 2015 — How do consumers react to products with diverse online reviews? According to a new study, a mix of positive and negative reviews can benefit products that are evaluated based on personal ... full story
Mar. 31, 2015 — Does hearing about a company's charitable donations raise your opinion of their products? According to a new study, corporate social responsibility leads consumers to believe products are better ... full story
Mar. 25, 2015 — Harmful alcohol consumption in England is unlikely to be reduced by the Public Health Responsibility Deal because the majority of its interventions are ineffective, poorly reported or were already ... full story
Mar. 24, 2015 — Machine-made products today are often of very good quality, and many are relatively cheaper than their handmade counterparts. But they are missing the key ingredient of “love,” according to a new ... full story
Mar. 24, 2015 — After decades of debate there remains no generally accepted definition of a "natural" food product. Regulatory agencies have refused to settle the issue but may be under new pressure from ... full story
Mar. 17, 2015 — A new study has revealed the dual and conflicting messages in commercial films for young audiences about pivotal environmental problems and their potential ... full story
Mar. 11, 2015 — A major challenge facing the world's health care systems is paying for a new breed of expensive breakthrough drugs. One way to address the issue is to approach it the same way as other ... full story
Mar. 9, 2015 — Most marketing campaigns are centered around advertisements that feature statements as the way to convey a message to targeted consumers. New research finds a question mark has advertising value too ... full story
Mar. 4, 2015 — Next time you look up at a higher shelf in a store or down at your phone when making a purchase, think about how the direction you are looking could influence your decision. According to a new study, ... full story
Mar. 2, 2015 — An excise tax on sugar-sweetened drinks would be an effective way to improve the health of heavy consumers, new research shows. Australian researchers compared the impact that a 20 per cent sales tax ... full story
Feb. 25, 2015 — Salespeople have long believed that by imagining themselves as the customer, they can steer clear of their own personal preferences and make decisions that will appeal to consumers in general. ... full story
Feb. 18, 2015 — Small to mid-sized car consumers would be more likely to choose a hybrid or plug-in electric vehicle over a gasoline vehicle if they know the total cost of ownership instead of simply looking at ... full story
- Cultivating timeflow: Can consumers shape how they experience time?
- Saving money: Do consumers spend less if they think about the future?
- When are consumers more likely to rely on feelings to make decisions?
- How are ordinary consumers transforming the fashion business?
- A matter of taste: When do products benefit from mixed reviews?
- Do consumers think products are better when companies donate to charity?
- Public Health Responsibility Deal in UK unlikely to be an effective response to alcohol harms
- Will you ever pay off your student loan?
- Consumers value handmade products: What's love got to do with it?
- What is the definition of 'natural' foods? Consumers want to know
- Alternative way to pay for expensive drugs may be needed, analysis says
- Slick mobile payments may rebound on retailers
- How are student loans affecting the well-being of young adults?
- Not So Obvious: Consumers Don't Just Assume Bundled Products Are a Better Value
- Marketing a new product? Getting consumers to visualize using it could backfire
- Does black-and-white advertising help consumers make better decisions?
- When the price just feels right: Do rounded numbers appeal to our emotions?
- Trying to project an image of success? It could make you dwell on your failures
- Humorous complaining: Funny online reviews get lots of attention but do they get results?
- Buying cars: Do product features matter more than brands?
- More choice may lead to higher costs in ACA marketplaces, study finds
- Marine litter education boosts children's understanding, actions
- Men's diets are related to local offerings, unlike women's
- Ads communicate message in as little as tenth of a second, helped by color
- Smoothing the path to an independent life: Virtual reality based training systems boost cognitive functions
- Corporate responsibility eases customer reactions to bad service
- David and Goliath: When do underdog businesses benefit from neighborhood giants?
- Wait for it: How do wealth and culture guide international product rollouts?
- Catering to needs of in-store, online customers boosts marketing effectiveness, revenue
- Recommendations by other customers significantly influence Internet purchasing behavior
- Good cause + moderate discount = more sales
- The Trojan horse burger: Do companies that 'do good' sell unhealthy food?
- Many older adults still homebound after 2011 Great East Japan Earthquake
- The Costco effect: Do consumers buy less variety at bigger stores?
- Feeling guilty or ashamed? Think about your emotions before you shop
- Marketing an innovative new product? An exciting product launch could hurt sales
- Country of origin: Are negative stereotypes always bad for business?
- Brand loyalty: What happens when our favorite products are unavailable?
- Customer experience matters more when economy is strong, research shows
- States need to assume greater role in regulating dietary supplements for weight loss, muscle building, experts say
- Why are consumers willing to spend more money on ethical products?
- Do ads showing sexy women make male consumers less charitable?
- Study reveals drivers of Western consumers' readiness to eat insects
- Where you live may be putting you at risk for foodborne illness, researcher finds
- Educated consumers more likely to use potentially unreliable online healthcare information
- Student debt growing, number of university financial education programs still deficient
- Gifts that generate gratitude keep customers loyal
- Social inequalities in salt consumption remain despite drop in salt intake over last 10 years in Britain
- How do former churchgoers build a new moral identity?
- Are consumers more likely to purchase unintentionally green products?
- Getting things done: How does changing the way you think about deadlines help you reach your goals?
- An inconvenient truth: Does responsible consumption benefit corporations more than society?
- Organic vs. paid advertising? Inside the mind of an online browser
- Anticipating experience-based purchases more enjoyable than material ones
- Growing up poor affects adults' sense of control, impulsiveness when faced with economic uncertainty
- Kill switch in cell phones could save consumers more than $3.4 billion annually
- Diverse boards pay more dividends, take fewer risks, study finds
- Books, videos and other 'experiential products' provide same happiness boost as life experiences
- Farmers market vouchers may boost produce consumption in low-income families